Colin Angle Chairman of the Board, CEO & Co-Founder iROBOT
ABOUT COLIN ANGLE Colin Angle guides the strategic direction of iRobot. One of the world’s leading authorities on mobile robots, Angle is an industry pioneer with more than two decades of experience. Under his leadership, iRobot is at the forefront of the growing robot industry, delivering home and military robots that are making a difference. Angle’s keen sense of business strategy is a driving force behind iRobot’s successful identification and execution of expansion opportunities. With Angle’s guidance, iRobot has formed key strategic partnerships, building on decades of expertise from each partner to create new and innovative robot solutions. Angle’s leadership and vision for the future of robots have been recognized with numerous professional awards. He has been named CEO of the Year by the Mass Technology Leadership Council, a Mass High Tech All-Star, one of Fortune Small Business Magazine’s Best Bosses and New England Entrepreneur of the Year by Ernst and Young with iRobot co-founder Helen Greiner. Angle sits on the board of directors of Zeo Inc. and is active on the Robotics & Intelligent Machines (RIM) advisory board. He holds a bachelor’s degree in electrical engineering and a master’s degree in computer science, both from MIT.

Colin Angle

Chairman of the Board, CEO & Co-Founder, iRobot

		Pano Anthos CEO HANGOUT INDUSTRIES
ABOUT HANGOUT INDUSTRIES Hangout Industries is combining the best of the Web and 3D features to create cool new user experiences for teenagers and college students. Hangout leverages cross platform, browser-based, and Web 2.0 technologies that plug-in seamlessly into Facebook and MySpace to provide users with a natural on-ramp to far more engaging and immersive social and media experiences with their friends. Hangout is building the next generation in social gaming by combining the powerful community of social networks with the rich immersion and engaging casual game-play of a 3D virtual world. Each game published seamlessly plugs into the same virtual world, so players keep their avatars, possessions, and status from game to game. The integrated publishing approach results in improved cross-promotion and better player retention and monetization. ABOUT PANO ANTHOS Pano Anthos is a 4-time serial entrepreneur and is currently the Founder, President and CEO of Hangout Industries, a Techcrunch 50 finalist in 2008 and the 2008 MITX Digital Media winner for "Best Use of Technology." Before Hangout, Pano founded and served as the President and CEO of Pantero since its inception in April 2003 until it was sold to Progress Software in June 2006. Prior to that, he served as President and CEO of EcoNovo, where he was initially a consultant to the company, providing strategic sales and marketing counsel. Before his tenure at EcoNovo, Mr. Anthos was a co-founder of ClearCross (previously Syntra), where, over 18 years, he built the company to the leading position in the global commerce/ITL space, with 1,000 customers in 20 countries and invested capital of over $80 million. Mr. Anthos is a frequent speaker at conferences and a regular contributor to several industry publications. He holds a bachelor's degree from the University of Delaware and a master's degree from Columbia University.

Pano Anthos

CEO, Hangout Industries

		Jim Bacharach VP, Brand Communications & Creative Services JOHN HANCOCK
ABOUT JIM BACHARACH Jim is responsible for ensuring the John Hancock brand platform, “the future is yours”, is effectively communicated and integrated across the company’s extensive consumer and trade marketing activities. Jim began his career in brand management at General Foods and then Chesebrough-Pond’s. He subsequently held senior management positions at a number of marketing services firms where his clients ranged from AT&T and Starwood Hotels to Ameritrade and Converse. He holds a B.A. from Union College and an M.B.A. from Columbia University. He and his wife, Carla, live in Boxborough, MA with their three children.

Jim Bacharach

VP, Brand Communications & Creative Services
John Hancock

		Dave Batista ECD & Partner BEAM
ABOUT BEAM BEAM is a full-service interactive and relationship marketing agency. They combine the common sense, analytical approach of the best CRM/eCRM consultancies with the ability to make things that smart, busy people like to use and share with their friends. BEAM specializes in creating websites and online, mobile and integrated marketing campaigns. They also create email programs, games, long-form videos and animations, social networking applications and various forms of digital design. As consultants, BEAM defines targets, creates personas and devises use cases. They map your current brand touchpoints and provide a clear, realizable plan for attracting and converting prospects, increasing customer loyalty and enhancing your lifetime value. Beam assesses performance across channels to optimize all work and interaction points accordingly. ABOUT DAVE BATISTA A BEAM co-founder, Dave is focused on the creation of interactive experiences that generate brand love and money for BEAM's clients. His team's work on behalf of brands ranging from Deutsche Bank to PUMA to MINI has garnered recognition from a wide range of organizations/publications, including the Cannes Lions, Andy, the New York Art Director's Club, the One Show, LIAA, Communication Arts and I.D. Magazine. Previously, Dave was co-founder and Chief Creative Officer of Euro RSCG Circle. He's a graduate of Pomona College.

Dave Batista

ECD & Partner, BEAM

		Ian Condry Associate Director, Comparative Media Studies MIT
ABOUT IAN CONDRY Ian Condry is an associate professor of media and cultural studies at MIT. He is Associate Director of the Comparative Media Studies Program, and the the author of Hip-Hop Japan: Rap and the Paths of Cultural Globalization (2006, Duke Univ. Press). He is currently completing a book manuscript called The Soul of Anime: Collaborative Creativity and Japan's Media Success Story, which is based on fieldwork research in Tokyo animation studios. During the 2010-11 academic year, he will be conducting research in Tokyo and Boston on the uses of social media among mobile/digital youth. Prof. Condry's work focuses on "globalization from below," that is, cultural forms that become transnational despite a relative absence of support from major corporations and governments. He has also written about the cultures of music piracy, and fan practices around translating and distributing anime online. He founded and organizes the MIT / Harvard Cool Japan research project, which explores the cultural connections, dangerous distortions, and critical potential of the media and popular culture through seminars, international conferences, and performance events. More info: http://mitcooljapan.com and http://iancondry.com

Ian Condry

Associate Director, Comparative Media Studies, MIT

		Steve Curran Founder & CEO POD DIGITAL DESIGN
ABOUT POD DIGITAL DESIGN Founded in 2002, Pod Design is an integrated production company that produces games, viral marketing campaigns, and branded interactive entertainment for companies, for clients in television, film and consumer goods. Pod has produced award winning games and viral marketing campaigns for clients including AETN, The Biography Channel®, The History Channel®, Warner Brothers, Starwood Hotels and Resorts, Yahoo! and many others. ABOUT STEVE CURRAN Steve Curran is the founder and creative director of Pod Digital Design, an interactive entertainment studio specializing in branded games for social media, web and mobile platforms. He has directed breakthrough interactive entertainment-based campaigns for clients such as Warner Brothers, History Channel, AETN, Atlantic Records, Discovery Channel, Starwood Resorts, Yahoo!, GSN, and many others. Before starting Pod Digital in 2002, he was founder of Pod New Media in Miami in 1995, one of Miami’s first interactive design firms, and was vice president/creative director of Gametek where he oversaw the development of numerous best-selling titles for Nintendo, Sega, Sony and Playstation. He is the author of the books Motion Graphics: Design for Television and Film, and Convergence Design for Interactive Television, Broadband and Wireless. He is contributing author to the book Connected Marketing, writing about branded games and entertainment. Pod’s branded social-games have been recognized and won top-awards at the Boston Ad Club Hatch Awards, the MITX Awards, The One Show Entertainment Awards, The Webby Awards and others.

Steve Curran

Founder & CEO, Pod Digital Design

		Nancy Cushman Co-Proprietor & Sake Sommelier O YA
ABOUT O YA o ya has received numerous awards, including being named by renowned New York Times Food Critic, Frank Bruni, as the #1 New Restaurant in the U.S. in 2008, “Top 10 Best Sushi” by Bon Appetit in 2009, Zagat 2010 & 2009 America’s Best Restaurants and being named by Boston Magazine as “Boston’s #1 Restaurant 2009”, “Best of Boston - Best Restaurant 2008”, “Best of Boston -Best Japanese 2008”, “Best of Boston – Best New Restaurant 2007” ABOUT NANCY CUSHMAN Nancy Cushman’s passion for sake was sparked over a decade ago in her hometown of Chicago. After her first sake experience, she became fascinated with it and made studying the beverage her hobby while pursuing a career in advertising. She worked at Leo Burnett, Arnold and Hill, Holliday. In 2006, she changed careers to professionally pursue her sake passion. She completed the Sake Professional Course in Japan with John Gauntner, who is recognized as the world’s foremost sake expert. She has traveled extensively and observed sake production at breweries in Japan. In 2007, she opened o ya, a contemporary Japanese restaurant, with her husband Tim Cushman. As o ya’s sake sommelier, Nancy enjoys serving and pairing an extensive selection of premium sakes with the cuisine. She also regularly teaches sake courses for public and private organizations.

Nancy Cushman

Co-Proprietor & Sake Sommelier, o ya

		Patrick Faucher Founder & CTO NIMBIT, INC.
ABOUT NIMBIT, INC. [New Ideas for Music Business & Internet Technology] is a Framingham, Massachusetts-based company offering direct-to-fan sales, marketing, and career management solutions for independent artists and music labels through Web-based services. Clients include Tom Rush, the London Symphony Orchestra, Blind Boys of Alabama, Sam Bush, Rounder Records, Bang Camaro, Alan Parsons Project, Brooke White, SteveSongs, Al Kooper, Guster, State Radio, The Mighty Mighty Bosstones, Suzanne Vega, Lucky Ali and more. Nimbit was one of the first companies to recognize and build solutions for independent musicians (indie artists) and independent record labels around the Direct-to-Fan Music Business Model. ABOUT PATRICK FAUCHER E-commerce pioneer, accomplished musician, and self-professed technogeek, Patrick Faucher is the CTO and Co-founder of Nimbit, one of the leading digital commerce platforms for the music industry. Preceding the web's explosion as a commercial marketplace, Patrick helped launch some of the very first online stores for renowned artists such as Aerosmith and Phish back in the late 90's. Over the past four years, Nimbit has become the fastest growing direct-to-fan commerce and marketing platform in the music industry, powering over 10,000 online stores for artists and labels at every level. Patrick shares a deep passion for music and its value with every artist he interacts with, frequently speaking at industry events and lecturing at schools around the country. In his words, "My mission is simple - build a new ecosystem for the music industry that enables artists to create sustainable business directly with their fans." Patrick has studied computer science and is an honors graduate of Boston’s Berklee College of Music. As a professional musician, he has recorded several albums and performed worldwide in over 20 countries.

Patrick Faucher

Founder & CTO, Nimbit, Inc.

		Andrew Feinberg Advisor to the Mayor CITY OF BOSTON
ABOUT ANDREW FEINBERG Andrew currently serves as a policy advisor to Mayor Thomas M. Menino. In that capacity Andrew focuses his efforts on assisting the development of the Innovation District, the City’s one-thousand acre redevelopment project of the South Boston waterfront. Prior to working in City Hall, Andrew worked for the Monitor Group, a global strategy consultancy, where he focused on economic development and national security issues. Andrew also worked for Guiliani Partners, the consultancy of Rudolph W. Giuliani, the former Mayor of New York. Between Giuliani Partners and Monitor Andrew tried his hand at entrepreneurship, helping to expand start-up company Courtroom Connect. Andrew graduated from Middlebury College in 2004 with a B.A. in history and Harvard Business School in 2009. Andrew spends most of his free time focusing on his two passions, improving his golf game and culinary skills.

Andrew Feinberg

Advisor to the Mayor, City of Boston

		Laura Fitton Founder & CEO ONEFORTY.COM
ABOUT ONEFORTY.COM There's an exploding ecosystem of applications and services for Twitter -- way too many to keep track of! Your home on oneforty is your place to find, rate, collect and share the best tools for you, and to tell the world what you're accomplishing with Twitter. ABOUT LAURA FITTON Laura "@Pistachio" Fitton founded oneforty.com (@oneforty) to help people understand Twitter and the exploding ecosystem of applications and services built on it. Called "the app store for Twitter" by TechCrunch, oneforty is the place to find, rate, collect and share the best ways to use Twitter. She is also the co-author of Twitter for Dummies (@dummies). Called by some a “Cinderella story” and a “Queen” of Twitter, Fitton is credited with explaining Twitter's value to Guy Kawasaki and dozens of other tech leaders. She has been speaking professionally about the business use of Twitter since October 2007, and by popular demand launched Pistachio Consulting, the first Twitter for Business consultancy, in September 2008. She's lectured on Twitter for Business at Harvard Business School, for Cornell's Entrepreneurs' Network (she is an alum) and other universities and at numerous conferences including BlogWorldExpo, Defrag, Supernova, LeWeb, Learning 2009 and each of the major Twitter conferences. Pistachio Consulting clients include Ford, IBM, Johnson & Johnson and Anthem Healthcare. Laura been quoted in more than 50 national publications including the Wall Street Journal, Forbes, Fortune, Newsweek, and BusinessWeek. On the personal side, Laura stays busy stealing bits of time here and there for ice hockey, ashtanga yoga, surfing, snowboarding and rock-climbing. She's also a stroke survivor dedicated to raising awareness. Laura makes her home near Boston, MA with her two daughters and a giant Leonberger dog named Hope.

Laura Fitton

Founder & CEO, oneforty.com

		Bill Fox Senior Vice President FIDELITY INVESTMENTS
ABOUT BILL FOX William Fox is senior vice president of Fidelity Communications and Advertising, the internal advertising agency for Fidelity Investments, the largest mutual fund company in the United States, the No. 1 provider of workplace retirement savings plans, and one of the nation’s leading online brokerage firms. In this role, Mr. Fox is responsible for driving the creation and production of engaging, targeted communications for Fidelity’s myriad of businesses. He is charged with delivering Fidelity’s message to both institutional clients and retail investors across a broad range of mediums – from print and interactive to pod casts, audiovisual productions, and Fidelity publications. Mr. Fox has extensive experience working in international advertising. Before joining Fidelity in 2004, he served as senior vice president, director of client services at Broulliard Communications, where he managed business-to-business advertising. Prior to that, he spent four years as senior vice president of Bozell Worldwide. The first two years he was based in the Hong Kong office as Regional Account Director for Bozell Advertising managing the firm’s clients for the Asia/Pacific division. The last two years, Mr. Fox was based in New York and managed several multinational clients as Global Account Director. Prior to joining Bozell, Mr. Fox spent 11 years at Grey Advertising. Three of those years were spent in Tokyo managing the firm’s P&G business. For five of those years, he was based in Mexico City – two years working on Mexican-based businesses and three years working on Latin-based businesses. Mr. Fox received a bachelor of science degree in marketing in 1983 from Georgetown University.

Bill Fox

Senior Vice President, Fidelity Investments

		Jeff Freedman CEO SMALL ARMY
ABOUT SMALL ARMY Small Army is a marketing and creative services agency in Boston, MA. The agency partners with clients across several industries to identify unique and meaningful marketing messages, and then createS and implementS ideas to effectively engage audiences - wherever they may be - and spread the word. The agency has been recognized for its work with clients such as SolidWorks, Beth Israel Deaconess Medical Center, Iacocca Foundation, Seaport Hotel, Cynosure, Emerson Hospital and Bugaboo Creek Steak House. In 2009, Small Army created Small Army for a Cause, a 501(c)(3) organization committed to helping medically-related causes in need through the creation and management of bold fund-raising events and support a range of charities. Be Bold, Be Bald! is the first event launched by the organization. Future events for cancer and other causes are under consideration for 2010. ABOUT JEFF FREEDMAN Jeff Freedman is CEO of Small Army, a full-service marketing agency in Boston that he founded in 2002. At Small Army, Jeff is responsible for driving strategic planning and integrated marketing initiatives for all Small Army clients including SolidWorks, Emerson Hospital, One Beacon Insurance, The Iacocca Foundation and Boston Globe Media. Jeff’s nineteen years of agency experience have provided him with a unique combination of traditional strategic planning disciplines and technology marketing integration expertise. Jeff’s career began in the media department of Hill Holliday in 1990, managing budgets of more than $100 million per year for clients such as Lotus Development Corp., Wang and The Boston Globe. From Hill Holliday, Jeff took his planning and negotiating skills to a small high-tech marketing firm where he led the media and research groups and was actively involved in account planning for all clients. In 1994, Jeff helped start CGN Marketing and Creative Services, where he ran the media and research groups until founding CGN Interactive in 1995, which grew to account for more than 40% of the agency business when the company was sold in 1998. Small Army has been experiencing success since its inception by transforming intelligent marketing strategies into impactful stories that can be implemented and measured via print, broadcast, direct, online and other integrated communications channels. The agency is now ranked the 15th largest agency in New England (Boston Business Journal). Jeff is also the CEO of Small Army for a Cause, a 501c3 organization that he founded in 2008 in honor of his business partner who died of cancer in 2007. In September 2009, Small Army for a Cause launched its first fundraiser, Be Bold, Be Bald for cancer, in which it raised close to $100,000. The organization plans to make the cancer fundraiser an annual fundraising event. Jeff is a regular panelist, speaker, columnist and judge for national and regional interactive and marketing shows and events, including The EFFIEs, MITX Awards, MA Governor’s Conference, WebAwards, TalentZoo, eComXpo, InternetWorld and others. He is also an alumnus of the Boston Chamber of Commerce’s Boston’s Future Leaders program. Jeff currently lives in Newton, MA with his wife Jane, daughter Julia (6) and son Josh (2).

Jeff Freedman

Founder & CEO, Small Army

Small Army is a marketing and creative services agency in Boston, MA. The agency partners ...[more]

		Tom Guerin Executive Vice President, Executive Director Arnold
ABOUT TOM GUERIN Tom Guerin is an Executive Vice President, Executive Director. He runs the Fidelity Investments and Progressive Insurance businesses and has worked at Arnold for 5+ years. Tom has extensive experience in financial services and consumer packaged goods. Most of his career has been at agencies in New York City: BBDO, McCann-Erickson, Deutsch and Lowe. At those agencies he gained consumer packaged goods experience working on Gillette, Unilever, Kraft and Nestle. He gained financial services experience working on Chase, Charles Schwab, Visa and Deutsche Bank. He also has extensive experience running global businesses, including Nokia, Ricoh, Deutsche Bank and Gillette and Nestle brands. Tom has a B.A., Economics and a minor in African American Studies from the University of Michigan.

Tom Guerin

Executive Vice President, Executive Director, Arnold

		Pat Halvorsen Group Program Manager MICROSOFT
ABOUT PAT HALVORSEN Pat Halvorsen is the Principal Group Program Manager for Microsoft FUSE Labs in Cambridge, MA. Working in partnership with product and research teams across Microsoft, FUSE Labs explores and delivers new social, real-time, and media-rich experiences for home and work. These experiences give users new ways to create, connect and collaborate with the people, information and ideas that matter to them. Previously, Pat was the Group Program Manager of SharePoint Workspace (formerly Office Groove) within the Microsoft Business Division. He has been at Microsoft since the 2005 acquisition of Groove Networks, Inc., a private company founded by Ray Ozzie specializing in productivity and collaboration software, where Pat created and lead their Program Management and Design teams. Prior to Groove, he was a Software Architect at Iris Associates and later Group Technical Lead for Lotus Development / IBM on the Lotus Notes, Domino, and Domino Designer products. He began his career working at Rockwell Collins developing software for the Boeing 747 and 777 airplanes. Born in Chicago, IL, Pat has a B.S. in Electrical and Computer Engineering from the University of Iowa, and has lived in the Boston area since '93.

Pat Halvorsen

Group Program Manager, Microsoft

		John Harthorne Founder & CEO MASSCHALLENGE
ABOUT MASSCHALLENGE MassChallenge connects entrepreneurs with the resources they need to launch and succeed immediately. Their primary activities include running an annual global startup competition, documenting and organizing key resources, and organizing training and networking events. The goal of MassChallenge is to create an inspired society in which everyone recognizes that they can define their future, and is empowered to maximize their impact. ABOUT JOHN HARTHORNE John Harthorne is the Founder and CEO of MassChallenge, a startup competition designed to catalyze a startup renaissance by attracting, strengthening and enabling funding for the highest-potential new businesses from around the world. The first competition launched on April 14 and has received commitments for funding and support from a number of experienced and influential leaders, including Massachusetts Governor Deval Patrick, MIT President Susan Hockfield, UMASS President Jack Wilson, Desh Deshpande, Josh Boger, the Blackstone Charitable Foundation, the Kauffman Foundation and the Microsoft New England Research and Development Center. Prior to launching MassChallenge, John was a Senior Strategy Consultant with Bain & Company. While there, he worked primarily in the Private Equity Group and assessed firm strategy and growth prospects for more than a dozen potential private equity acquisitions worth over $25 billion total. Outside of the Private Equity Group, John worked with the President of a global medical device company to redesign a multi-billion dollar international organization to lower costs and increase revenues. He also worked with the Founder and CEO of a telecom startup to develop and launch a new customer acquisition and onboarding strategy to reduce churn and improve long-term profitability. John has an MBA from the MIT Sloan School of Management where he graduated with a near perfect GPA. John also won the 2007 MIT $100K Business Plan Competition along with two MIT engineers, and was granted the 2007 Patrick J. McGovern Award for his impact on the quality and visibility of entrepreneurship at MIT. While at Sloan, John ran the MIT Global Startup Workshop – the world’s premier conference on how to foster entrepreneurship via supportive infrastructure and catalytic events. Before attending Sloan, John was the Director of Training at @stake, a digital security startup based in Kendall Square and later acquired by Symantec. John received an AB from Bowdoin College with High Honors in German Literature, and received an MA in European Political Culture from the Humboldt Universität Berlin. John has helped found several companies and is passionate about strategy, technology, entrepreneurship, emerging markets, and grassroots empowerment. He currently lives in Somerville, MA with his wife Natalia and his 4-year old son Max.

John Harthorne

Founder & CEO, MassChallenge

		Katherine Hays CEO GENARTS, INC.
ABOUT GENARTS, INC. GenArts, Inc. is the premier provider of specialized digital visual effects for the film, broadcast and video industries. The GenArts Sapphire™, Monsters™ and Raptors™ portfolio equips digital artists with a collection of state-of-the-art image processing and synthesis effects such as glows, light rays, lens flares, lightning, film damage, fire and fluid effects. The effects seamlessly integrate as software plug-ins into leading editing and compositing systems from Adobe, Apple, Avid, Autodesk, Assimilate, Eyeon, FilmLight, The Foundry, Quantel and SGO. In November 2009 GenArts acquired wondertouch, an award-winning software developer specializing in particle effects. Their flagship product, particleIllusion™, is considered one of the most popular solutions for particle effects creation, enabling artists to create natural effects such as smoke, fire, sparkles, fireworks and countless abstract effects. GenArts was founded in 1996 in Cambridge, Mass. ABOUT KATHERINE HAYS Katherine joined GenArts as CEO in June 2008 with a vision to extend the market for visual effects software tools to a wider range of mediums and artists. Since joining, Katherine has led the acquisitions of wondertouch, UK based SpeedSix, Ltd., and the Tinder business (formerly part of The Foundry), conceived and executed innovative strategic alliance agreements with Lucasfilm Ltd. and The Foundry, added new senior level hires to the company’s management team and expanded GenArts’ presence to the West Coast. Prior to GenArts, Katherine was the co-founder and COO/CFO of Massive Incorporated and led the sale of the company to Microsoft Corporation where she then served for two years as a Senior Director for Microsoft and COO of Massive Incorporated leading the company’s and Microsoft’s post acquisition integration effort. Katherine is the co-inventor and author of two technical patents relating to Massive’s real-time advertising solution, and, during her time at Microsoft, authored an additional patent for composite media delivery. Katherine began her career in media industry general management and finance. She is a former equity research analyst with Goldman Sachs, where she covered global media companies, including AOL Time Warner, Disney, News Corp. and Vivendi Universal. She also headed the firm's digital and interactive media team. Katherine worked in investment banking with Salomon Smith Barney in the firm’s media and communications practice prior to her time at Goldman. She graduated with honors from Princeton University with a degree in Art and Archaeology, and holds an MBA from The Harvard Business School. Katherine serves as a Board Member and Trustee for The George Eastman House, International Museum of Photography and Film, and serves on the Board of the American and international Friends of the Louvre, for the Musee du Louvre.

Katherine Hays

CEO, GenArts, Inc.

		Phil Johnson CEO PJA ADVERTISING + MARKETING
ABOUT PJA ADVERTISING + MARKETING Fully integrated, digital to the core, and a social media leader, PJA likes to figure out the hard stuff – creating breakthrough marketing programs that engage sophisticated audiences, elevate your brand, and get you the credit you deserve. PJA’s clients are redefining what's possible with technologies that change the way we work, play, shop, and share. Their messages are complex. Their audiences are sophisticated. And that's just the way PJA likes it. PJA was founded in 1988, because technology companies needed help telling complex stories that weren't stripped of emotion. ABOUT PHIL JOHNSON Phil Johnson is CEO of PJA Advertising + Marketing. Phil founded PJA in 1988 to provide companies with an agency that understood the unique demands of marketing complex products to sophisticated business consumers. PJA has grown into one of the leading nationally recognized technology and health science agencies with offices in Cambridge and San Francisco. A four-time BtoB Agency of the Year winner, PJA has worked with many of the great technology and healthcare brands on a global basis, including Trend Micro, Novell, EMC, Juniper Networks, GE Healthcare, Boston Scientific, Yahoo!, and Infor. Today, Phil is expanding the agency from BtoB to BtoC and applying its unique perspective on marketing complex brands to new markets. Phil is a weekly contributor to Ad Age’s Small Agency Diary, a blog devoted to the daily realities of life within America's independent advertising agencies. He serves on the board of the Boston Museum of Science, Partners In Health, BPA Worldwide, Cambridge Community Foundation, and the New York Chapter of the Business Marketing Association. Phil lives in Cambridge with his wife and two teenage sons.

Phil Johnson

CEO, PJA Advertising + Marketing

		Scott Kirsner Innovation Economy Columnist THE BOSTON GLOBE
ABOUT SCOTT KIRSNER Scott Kirsner is a journalist who writes about innovation and entrepreneurship. His “Innovation Economy” column appears Sundays in the Boston Globe, and he also writes a companion blog at boston.com/innovation. Scott has been a regular contributor to Fast Company, BusinessWeek, Variety, and Wired. Scott’s writing has also appeared in the New York Times, The Hollywood Reporter, Salon, the San Jose Mercury News, and Newsweek, among other publications. Scott serves as the program chair for two regional events on innovation: the Nantucket Conference, held each May since 2000, and Future Forward, held each fall since 2001. He is the author, most recently, of the book Fans, Friends & Followers: Building an Audience and a Creative Career in the Digital Age. His earlier books include Inventing the Movies, a technological history of Hollywood that was published in 2008, and The Future of Web Video: New Opportunities for Producers, Entrepreneurs, Media Companies and Advertisers, published in 2007. He can be reached at kirsner@pobox.com.

Scott Kirsner

Innovation Economy Columnist, The Boston Globe

		Jonathan Kraft President New England Patriots
ABOUT JONATHAN KRAFT Jonathan Kraft is the president and chief operating officer for The Kraft Group, the holding company of the Kraft family’s varied business interests. He is also the president of the three-time Super Bowl Champion New England Patriots. As president of the Patriots, Kraft oversees the management and strategic planning of each department within the organization. He also works closely with his father to represent the Patriots in all league matters and has served on multiple NFL owner committees. Kraft’s NFL obligations are only a small part of his day-to-day responsibilities. The Kraft Group has a variety of interests concentrated in five specific areas: the distribution of forest products, paper and packaging manufacturing, sports and entertainment, real estate development and private equity and venture investing. Kraft is responsible for overseeing the operations of each division. Prior to the Kraft family’s ownership, the Patriots fan base was limited in range and scope. Under his directive, the Patriots became the first professional sports team to launch an official Web site in March of 1995. Just two years later, the team debuted the first use of streaming video, offering a nightly video update. In 2004, the team showed their commitment to globalizing the Patriots brand when they launched the NFL’s first Chinese-language version of their website. A Williams College graduate, Kraft also earned an MBA from Harvard Business School. He is on the board of directors for several organizations, including the U.S. Soccer Federation, Children’s Hospital Trust and Pop Warner Little Scholars, Inc. He is also on the board of trustees at Williams College and the Belmont Hill School and is a member of the Overseers’ Committee at Harvard Business School. Kraft is active in youth athletics, coaching Pop Warner football, youth soccer and Little League baseball in the greater Boston area. In 2006, he was the recipient of the Warner Award, named after Glenn S. “Pop” Warner. The award is presented annually and is considered Pop Warner’s highest national honor.

Jonathan Kraft

President, New England Patriots

		Nancy Lehrer Senior Vice President, Account Director HILL HOLLIDAY
ABOUT NANCY LEHRER “I believe that what a company does and says these days is as important as the products and services it offers,” contends Nancy. “The brands that combine doing well with doing good are becoming increasingly more important and relevant to today’s computer citizen. I am intrigued by how our society and our culture changes, and our work is clearly a part of that. I think there is a huge opportunity to help our clients embrace what their brand is all about - and help them shape a brand that stands for something in the world.” CLIENTS: John Hancock, Fidelity Investments (retail and institutional), Digital Equipment, The First Years, Lexus, Sanwa Bank, Cal Gas, ChemLawn

Nancy Lehrer

Senior Vice President, Account Director, Hill Holliday

		Bob Mason CTO BRIGHTCOVE
ABOUT BOB MASON Bob co-founded Brightcove with Jeremy Allaire, and provides leadership for Brightcove's vision, design and architecture. He plays an instrumental role in working with Brightcove's customers and partners. Bob Mason joins Brightcove from Art Technology Group (ATG) where he was a founding member of the product development team, having joined in 1994 as the 10th employee. During his 10-year tenure at ATG, Bob provided technology leadership in formulating the company's growth and strategic positioning and as a Senior Software Architect was the technical leader for software architecture and development through over 6 major product release cycles, including ATG's Java-based Dynamo Application Server, Personalization, eCommerce, Portal and eService solutions. He was also the technical leader for ATG's pioneering services projects including MovieFone's initial online ticket system and Sony's online gaming and entertainment portal, The Station @ Sony. Bob holds a BS in Computer Science from Worcester Polytechnic Institute.

Bob Mason

CTO, Brightcove

		Thomas Menino Mayor CITY OF BOSTON
ABOUT THOMAS MENINO A national leader on neighborhood issues, Mayor Thomas M. Menino believes that government is about helping people. Elected five times as Mayor of Boston and five times as a City Councilor from Hyde Park, he has spent a lifetime building a better Boston for residents and businesses. Nicknamed the “Urban Mechanic” early in his career for his tireless work ethic and attention to the basics that make for a thriving city, Mayor Menino is working to inspire a generation of New Urban Mechanics, rooted in the belief that citizens are the best civic entrepreneurs. Forging partnerships to revitalize neighborhoods, strengthening the economy through workforce investments, and innovating in education, his vision for Boston is based on strong, welcoming communities that provide unlimited opportunity for success. Vibrant Neighborhoods: Under the Mayor’s leadership, the city’s affordable housing supply has increased dramatically, and in the face of the foreclosure crisis, Boston has become a national model for foreclosure prevention and responsible homeownership opportunities. Inclusive Opportunity: An early advocate for same sex marriage and a vociferous proponent of CORI reform, social justice remains atop the Mayor’s priorities. The Mayor’s commitment to social and economic advancement is evidenced by the city’s considerable investment in workforce development for adults, summer jobs for teens, and most recently, hundreds of millions of dollars in funding from the federal stimulus package to jumpstart the local economy and put people back to work. A Healthy, Livable City: Through targeted and aggressive outreach, Mayor Menino has fought to reduce ethnic health disparities, combat substance abuse, and promote healthy nutrition for children and adults alike. Having recently been named the 3rd greenest city in America, Boston is a leader in sustainability and environmental awareness. Hundreds of acres of new green space, thousands of new trees, miles of new bike lanes, single stream recycling, and first-in-the-nation green building standards are just a few ways that Mayor Menino is turning Beantown into Greentown. Innovative Schools: Awarded the prestigious Broad Prize for Urban Education in 2006, the Boston Public Schools have transformed from chronically failing to one of the most respected urban districts in the nation. At every grade level, Boston has reduced class sizes and raised test scores. Through inventive programming and collaborative partnerships with local colleges, universities, and non-profits Mayor Menino continues to bolster resources for English language learners, increase high school and college graduation rates, reduce the achievement gap, and re-engage drop outs. Mayor Menino is a graduate of the University of Massachusetts Boston with a degree in community planning. He and his wife Angela have two children, Susan and Thomas, Jr. and six grandchildren.

Mayor Thomas Menino

City of Boston

		Ted Morgan Founder & CEO SKYHOOK WIRELESS
ABOUT SKYHOOK WIRELESS Skyhook Wireless (formerly known as Quarterscope) is a Boston-based company that has developed a technology for determining geographical location using Wi-Fi as the underlying reference system. Using the MAC addresses of nearby wireless access points and proprietary algorithms, WPS can determine the position of a mobile device within 20-30 meters. It provides service similar to GPS without GPS hardware and can also integrate with GPS-enabled devices to provide hybrid positioning. Skyhook's database is gathered through wardriving and includes more than 100 million wi-fi access points and covers 70 percent of population centers in the United States and Canada. At the Macworld Conference & Expo in January 2008, Apple CEO Steve Jobs announced that both the iPhone and iPod Touch will use Skyhook's WPS as the primary location engine for Google Maps and other applications. ABOUT TED MORGAN Ted Morgan founded Skyhook Wireless with Michael Shean in 2003 to capitalize on the explosive growth of Wi-Fi usage and the emerging demand for location-based services. Prior to founding Skyhook, Mr. Morgan was the Vice President of Marketing for edocs Inc., a provider of customer self-service solutions that was sold to Siebel Systems in January 2005. At edocs, he ran marketing communications, inside sales, product marketing, and product management. Prior to edocs, Mr. Morgan was Group Product Manager for Open Market, one of the early leaders of the e-commerce revolution. Prior to that, he was a product manager for Harbinger Net Services in Atlanta. Prior to the technology industry, Mr. Morgan spent four years in the financial services industry, as part of Donaldson, Lufkin & Jenrette, Alliance Capital, and Allen & Company. Mr. Morgan has an undergraduate degree in mathematics from Georgetown University and an MBA from the University of Chicago.

Ted Morgan

Founder & CEO, SkyHook Wireless

		Jules Pieri Founder & CEO DAILY GROMMET
ABOUT DAILY GROMMET Daily Grommet is all about finding really fresh products and telling their stories. Those products, and their creators, and the people who love them (the products, that is) are the real heroes. And then the best part is, when they tell the story of a great product (or what is called a “Grommet”), people -- citizens -- all over the world share the story, and help the “Grommet” get discovered, enjoyed, and become loved. ABOUT JULES PIERI Jules Pieri is Founder and CEO of the online marketplace Daily Grommet. The company’s “Citizen Commerce” platform is reshaping how consumer products get discovered, shared, and bought. Jules started her career as industrial designer for technology companies, and was subsequently a senior executive for large brands such as Keds, Stride Rite and Playskool. Daily Grommet is her third startup, following onto early stage roles as VP at Design Continuum and President of Ziggs.com She completed her undergrad degree, summa cum laude, at the University of Michigan and people tell her she is the first designer to graduate from Harvard Business School. Jules is frequently tapped to speak on consumer trends and technologies, social media, design, and entrepreneurship and has done so at many institutions such at HBS, SCAD, and MIT, and at conferences such as South by Southwest, and in media outlets like NECN, NPR, and Fox. She writes a personal blog on these subjects at: www.jules.dailygrommet.com, and she Tweets at @julespieri.

Jules Pieri

Founder & CEO, Daily Grommet

		Chris Reed Principal & Founder STOSS LANDSCAPE URBANISM
ABOUT STOSS LANDSCAPE URBANISM ABOUT CHRIS REED Chris Reed is the principal and founder of Stoss Landscape Urbanism, a Boston-based strategic design and planning practice. Stoss has distinguished itself internationally for a hybridized approach to public works projects rooted in infrastructure, functionality, and ecology. Stoss is the recipient of the 2010 Topos International Landscape Award, in recognition of the “theoretical and practical impulses the firm provides to the advancement of landscape architecture and urbanism as dynamic and open-ended systems.” Stoss was also named a Finalist in the Landscape Design category of the Smithsonian / Cooper Hewitt Museum’s National Design Awards in 2008, and has been selected as a finalist and winner in a number of international open space design and planning competitions, including the Erie Street Plaza in Milwaukee, the Lower Don Lands in Toronto, and the Safe Zone garden installation at Grand-Metis, Quebec, Canada. Stoss was named a 2008 Emerging Voice by the Architectural League of New York, and its proposal for the Lower Don Lands in Toronto received a planning award from EDRA / Places / Metropolis. The firm’s work was been published in a volume published by C3 Publishers of Korea in 2007, and will again be featured in an upcoming volume in the Source Books in Landscape Architecture series by Princeton Architectural Press. Current and recent work includes public waterfronts, brownfield reclamation projects, interim landscapes, and large-scale infrastructures and open spaces across North America, Asia, Europe, and the Middle East. Reed is an Adjunct Associate Professor of Landscape Architecture at the Harvard Graduate School of Design, and has taught at the University of Pennsylvania, the University of Toronto, and RISD, among others. He is a registered landscape architect.

Chris Reed

Principal & Founder, Stoss Landscape Urbanism

		Mark Rexroat Director Corporate Marketing SPRINT
ABOUT MARK REXROAT Blending rigorous left-brain strategy with inspired right-brain innovation has fueled Mark Rexroat's career. Mark uses the unique combination of a Bachelor of Fine Arts and an MBA in Marketing to direct Consumer and Business marketing communications for Sprint. Mark’s internal staff and external agencies plan develop and produce retail communications (POP, collateral, packaging, and multi-media) for all channels of distribution, including 1,100 corporate-owned stores and national accounts such as Wal-Mart and Best Buy. Prior to joining Sprint, Mark held key assignments at other leading consumer brands. This includes Brand Management for the Walt Disney Company’s Disney Store retail group, General Manager of Hallmark Cards specialty retail channel and Category Marketing Manager for Mead Westvaco consumer products division. After joining Sprint, Mark also worked on brand strategy and integration for the Sprint Nextel merger. Mark enjoys collaborating with Sprint’s consumer and business marketing groups and retail channel teams, as well as advertising agencies, design firms, photographers, interactive designers and other creative partners. On a personal note, Mark has a passion for all forms of visual arts, ranging from pop culture and architecture to classical painting and sculpture. His personal library includes over 200 books on the history of animation from Tex Avery to Brad Bird. Mark has an extensive toy collection ranging from 1950’s metal Tonka trucks to the latest fast food premiums.

Mark Rexroat

Director Corporate Marketing, Sprint

		Wade Roush Chief Correspondent XCONOMY
ABOUT XCONOMY Xconomy is dedicated to providing business and technology leaders with timely, insightful, close-to-the-scene information about the local personalities, companies, and technological trends that best exemplify today’s high-tech economy. Their goal is to become the authoritative voice on the exponential economy, the realm of business and innovation characterized by exponential technological growth and responsible for an increasing share of productivity and overall economic growth. They plan to deliver this valuable content through a unique global network of localized blogs, events, conferences, and other initiatives designed to better connect people and ideas. ABOUT WADE ROUSH Wade Roush is Chief Correspondent for Xconomy. He is a veteran science and technology writer focused on digital media and Internet culture, with a special interest in mobile, social, and location-aware computing and the creative applications of Web and mobile tools. As a staff member at MIT’s Technology Review from 2001 to 2006, Wade served as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com, and helped lead the magazine to a nomination as National Magazine Award finalist in 2006. Before joining TR, he was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia. Wade graduated Magna cum Laude in the history of science from Harvard College in 1989 and earned a PhD in the history and social study of science and technology from MIT in 1994. His work has appeared in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and he has been a guest of CNN, CNBC, NECN, WGBH and NPR. Wade is the author of Pixel Nation: 80 Weeks of World Wide Wade, an e-book compilation of essays from his weekly Xconomy column, World Wide Wade; you can download the e-book as a free PDF or a $4.99 Kindle edition. You can also read Wade's personal blog at Travels with Rhody, or follow his Twitter stream at http://twitter.com/wroush. You can reach him by e-mail at wroush@xconomy.com.

Wade Roush

Chief Correspondent, Xconomy

Wade Roush is Chief Correspondent for Xconomy. He is a veteran science and technology... [more]

		Lynwood Walker CEO & President DIFRA, INC.
ABOUT DIFRA, INC. Difra's automated process revolutionizes home design and construction making affordable, sustainable, and architecturally significant homes attainable while ensuring that the homes reflect the personality and sensibility of the home owner and the surrounding community. Difra's process allows for increasingly complex design features while keeping costs down. This is achieved through moving the traditional craftsmanship needed for complex designs to the software and laser cutters. Specialized cuts and an evenly distributed truss system allow for maximum strength with minimum material. In comparison to traditional methods, Difra's process allows for the reduction of material costs through the use of inexpensive, engineered lumber. Construction time is reduced through a computer-generated assembly plan. Difra uses engineered lumber, which recycles unused traditional wood products and quick-growth forestry, reducing material consumption and reducing material waste. ABOUT LYNWOOD WALKER Lynwood Walker is CEO of Difra, Inc. and an architecture student at MIT. His unique background in computer science, engineering, and design led him to develop an algorithmic approach for “printing” out homes via laser from affordable, sustainable wood-composite materials. This system allows any structure, regardless of design complexity or scale, to be constructed quickly with minimal waste. Lyn and the other five members of his team founded Difra in 2010 to use this technology to revolutionize how people perceive the built environment. Having grown up in a small town in Southern Louisiana, Lyn experienced the beauty and creativity of past architectural traditions alongside the boxy and unremarkable designs of modern structures. Creativity and personalization was a trade off for affordability; design was constrained by pocketbook feasibility. Lyn believes that technology’s purpose is to allow the mind to transcend financial and/or resource scarcities. Difra envisions a world where buildings are as beautiful as the environment they inhabit.

Lynwood Walker

CEO & President, Difra, Inc.

		Rob Weisberg CMO ZIPCAR
ABOUT ZIPCAR It's been nearly a decade since the ZipCar founders sat in a café and decided to bring the European car-sharing idea to Cambridge, Massachusetts soil. Once the wheels were in motion, it was only a matter of time before some major changes helped grow a little car-sharing company into the world's car-sharing leader. Today, thanks to cool technology, a member-driven user experience, and an amazing team of hands-on Zipcar enthusiasts, ZipCar is redefining the way this generation thinks about alternative transportation. Car sharing seems like a simple enough idea, but there's a reason that Zipcar has become the leader for cars on demand—they took a simple concept to new heights. It's not just about less cars, less congestion and less pollution (though we're not complaining), it's about understanding why those things are a problem, and finding sustainable solutions. ABOUT ROB WIESBERG From pizzas when you want them to wheels when you want them, Rob has mastered the art of serving up buzz-worthy brand communication. Prior to joining our car-sharing family, Rob was VP of Marketing at Domino's Pizza (and in case you're wondering, he likes his with cheese, tomatoes and banana peppers). Rob helped Domino's reach #1 in online market share and spearheaded the brand's launch into virtually every emerging media channel: e-mail, paid search, search engine optimization, text messaging, online and mobile advertising, interactive TV and social media. Before Domino's, Rob worked in account services at several leading Madison Avenue agencies including Grey and Ogilvy. Here at Zipcar, he's the fearless leader of the marketing team, inventing new ways to connect with current and future Zipsters. Rob has a degree in psychology and a certificate in business management with a concentration in marketing from the University of Rochester.

Rob Weisberg

CMO, Zipcar

From pizzas when you want them to wheels when you want them... [more]

		Mitchell Weiss Chief of Staff CITY OF BOSTON
ABOUT MITCHELL WEISS Mitchell Weiss is Chief of Staff to Boston’s Mayor Thomas Menino. Mitch assumed the position in January 2010 and was asked to help to bring a fresh perspective and renewed urgency to the Mayor’s fifth term. From 2006 to 2009, Mitch was Executive Director of the Tobin Project, a virtual research center of more than 200 scholars based in Cambridge, MA that aims to change ideas about the role of government and democracy. Before joining the Tobin Project in 2006, Mitch was a Service Leadership Fellow in Mayor Menino’s office. Prior to his transition to the public sector, Mitch worked at Merrill Lynch & Co. where he focused primarily on mergers and acquisitions for many well-recognized food companies. Mitch holds an A.B. with Honors in Economics from Harvard University and a Master in Business Administration from Harvard Business School, from where he graduated with high distinction and was named a George Baker Scholar. Originally from the Chicago area, Mitch resides in Boston with his wife.

Mitchell Weiss

Chief of Staff, City of Boston

		Harry West CEO CONTINUUM
ABOUT HARRY WEST As CEO of Continuum, the global innovation design consultancy, Harry West guides its strategic direction and global growth. His experience as an innovation practitioner in engaging with executives, understanding global consumers, and helping organizations to design their future helps him to stay connected with real needs in our rapidly changing world.

Harry West

CEO, Continuum